gangsetr.blogg.se - Marketing 2016 with music2go access code

#MARKETING 2016 WITH MUSIC2GO ACCESS CODE UPGRADE#
#MARKETING 2016 WITH MUSIC2GO ACCESS CODE SERIES#

Participants are formed in groups and analyze a series of ethical situations. Where Do You Draw the Line? is a 50 minute, real time, face to face, structured experience. Set in the future when the human colonists on Planet Braxos can't resolve their dilemmas, they need you, their Captain, to help. The Mobile App version of the classic leadership and management ethics game. When the human colonists on Planet Braxos can't resolve their dilemmas, they need you, their Captain, to help. Here, you will explore, discover, and learn.Ī leadership and management ethics game set in the future. How do they work? What do they want you to do? Set against a space backdrop, this game teaches players about managing working capital.Ĭlassic cross curriculum simulation used primarily in colleges to teachīusiness, math, economics, supply and demand.Īdmongo is a marketing and civics game where advertising is all around you. Strategic thinking, and team building skills in an unparalleled business Virtonomics is a risky and exciting journey into the world ofĮntrepreneurship with emphasis on business leadership, management,

#MARKETING 2016 WITH MUSIC2GO ACCESS CODE UPGRADE#

Start out selling your robots door-to-door, then upgrade to a storefront and a factory. This simulation game from IBM provides players a chance to sharpen their business acumen with three different scenarios focusing on smarter traffic, smarter customer service, and smarter supply chains. It will help you: Identify the people who have a stake in your decision Consider your options through five different ethical perspectives Score different potential decisions.ĭesigned at the Center for Advanced Learning Technologies, this game challenges players to become a part of a team that will introduce an innovation, and convince members of the management team to accept the innovation. This apps helps you work through your options with a framework for making an ethical decision. Play this game to build your shipping fleet wisely and learn plenty about economics while you play. You can sharpen your skills for leadership, management and ethical decision

After the 2nd rollover you may launch additional products into the Youth and Sports segments (Multi-Player only).Practice running the most powerful company in this virtual world so You will be selling a single Standard Segment music player in the first two years of the simulation. It is the largest of the three segments but has minimal underlying growth.

So you may only require a single product spec improvement project midway through the simulation to remain competitive. This is the slowest moving segment and has low sensitivity to product specs. However, be careful of engaging in a price war. Plan for this with cost reduction projects to maintain acceptable unit margins. Since consumers in this segment are highly price sensitive, you can expect some price competition.

Consumer style / tech spec preferences change slowly, so segment moves.

Low sensitivity to product specifications.

High sensitivity to distribution coverage.

Price range is $40 to $120, but the recommended range is $85 to $100.

Medium priced ($85 – $100) with high price sensitivity.

While young adults in this segment share the purchasing ability of their sports counterparts, they are more price conscious, which is reflected in the relative pricing between these two segments. Standard SegmentĬonsumers in this segment tend to be less active than those in the Sports segment and thus do not require the high level of technological specifications inherent in sports designs. Part of the challenge of Music2Go is in being able to balance the needs of your products within your limited marketing budget. Starting in Year 3 (after 2nd rollover) you may improve your existing product and/or launch additional products into new market segments (up to a maximum of 4 products by Year 6). You start with a single MP3 Player product in the Standard market segment. These segments have different sizes, projected growth, sensitivity to price, advertising, distribution, and product specs. There are three market segments in Music2Go – Standard, Youth, and Sports (Multi-Player only). In this article, we’ll be talking about the Standard Segment. This article will be a three-part series introducing the market segments in Music2Go Marketing Business Simulation.